Setting itself apart from the various resources available for manufacturers looking to grow their export business is the U.S. Commercial Service’s A Basic Guide to Exporting. This definitive guide is supported by the Export Import Bank of the United States – the country’s official export credit agency.
While you’d be hard-pressed to find a manufacturer not interested in growing their business and expanding into new geographies, the reality is that not every organization is actually ready to capitalize on these opportunities. Successfully establishing an export business with long-term viability means more than just responding to the occasional lead or appeasing the outlying customer.
While this resource offers an incredibly thorough examination on how to take advantage of export opportunities, this video will tackle some of the largest areas of concern for manufacturers, including:
- Understanding the internal qualities that will support successful exporting.
- The ability to establish a physical and brand presence in a new geography.
- Understanding how to sell in these new geographies.
Additional information on growing your export business can also found via EXIM bank - the official export credit agency of the United States.