When GM killed the Chevy Camaro in March 2023, Global Chevrolet VP Scott Bell said, "Rest assured, this is not the end of Camaro's story."
Following hundreds of thousands sold, the sixth-generation Chevy Camaro was retired at the end of model year 2024 due to declining sales, government regulations and a general shift to electric vehicles.
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But could the Camaro make a comeback? According to GM Authority, rumblings began early this year with a report that GM hasn't given up on the Camaro but wants a next-gen model that is "affordable and attainable." The final model started at $32,495 and increased to about $50,000, depending on the trim.
Well, according to an exclusive report from GM Authority, a GM team came up with a business plan for a seventh-generation Camaro and the effort had the support of some execs. However, when it was recently presented, it was "blown apart" — the group simply didn't make a strong enough case for a new Camaro's market potential. Maybe they needed a stronger tie-in, perhaps wrapped around the Transformers and G.I. Joe crossover teased at the end of Rise of the Beasts.
While a next-gen Camaro is "still in play," GM Authority was told, "the light at the end of the tunnel is now dimmer."
Camaros last came off the assembly line at GM's Lansing Grand River Assembly Plant in Michigan in January 2024. The plant now makes the Cadillac CT4 and CT5.
With the effort stalled, perhaps the team just needs a little encouragement: Go, little Camaro, go.
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X-TIMESTAMP-MAP=LOCAL:00:00:00.000,MPEGTS:0
00:00.239 --> 00:06.789
When GM killed the Chevy Camaro in March 2023,
global Chevrolet VP Scott Bell said,
00:06.829 --> 00:11.470
quote, Rest assured, this is not the end of
Camaro's story.
00:11.880 --> 00:17.239
Following hundreds of thousands sold, the sixth
generation Chevy Camaro was retired at the end
00:17.239 --> 00:21.700
of model year 2024 due to Declining sales,
government regulations,
00:21.809 --> 00:26.520
and a general shift to electric vehicles, but
could the Camaro make a comeback?
00:26.809 --> 00:32.930
According to GMuthority, rumblings began early
this year with a report that GM hasn't given up
00:32.930 --> 00:38.720
on the Camaro, but wants a next gen model that
is affordable and attainable.
00:39.069 --> 00:46.020
The final model started at about $32,495 and
increased to about $50,000 depending on
00:46.020 --> 00:49.700
the trim.
Well, according to an exclusive report from GM
00:49.700 --> 00:55.130
Authority, a GM team came up with a business
plan for 1/7 generation Camaro,
00:55.189 --> 01:02.130
and the effort had the support of some execs.
However, when it was recently presented,
01:02.180 --> 01:04.500
it was blown apart.
01:04.970 --> 01:09.940
The group simply didn't make a strong enough
case for a new Camaro's market potential.
01:10.669 --> 01:15.699
Maybe they needed a stronger tie-in, perhaps
wrapped around the new Transformers and GI Joe
01:15.699 --> 01:18.099
crossover teased at the end of Rise of the
Beasts.
01:18.470 --> 01:23.769
Thank you.
Still, the Camaro ain't heard no bell,
01:23.980 --> 01:29.690
but while a next generation Camaro is still in
play, GM authority was told,
01:29.800 --> 01:33.489
quote, The light at the end of the tunnel is
now dimmer.
01:34.139 --> 01:39.019
Camaro's last came off the assembly line at
GM's Lansing Grand River Assembly plant in
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Michigan in January 2024.
01:41.379 --> 01:45.410
That plant now makes the Cadillac CT4 in CT5.
01:45.940 --> 01:49.339
With the effort stalled, perhaps the team just
needs a little encouragement.
01:50.400 --> 01:51.650
Go little Camaro.
01:52.660 --> 01:55.169
Go I'm David Manti.
01:55.419 --> 01:56.849
This is manufacturing now.
