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industrial machinery news

What is roll forming?

The process of forming steel has been around for decades. In its basic state the forming machine pulls in sheet metal and passes it through a set of steel rolls called roll tooling. The roll tooling bends and forms the flat sheet metal in to a shape or profile.

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The trend in metal forming equipment is an increasingly complex one. Metal bending has been around for centuries and the forming industry as we see it today for decades. Today’s rollforming leaders recognize the importance of developing innovative equipment in order to stay in business.

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How do you evlove an industrial machine built to perform the same function over years and decades? My experience in industrial equipment manufacturing tells me that true innovation is hard to find. Many companies simply re-invent the wheel only to find that they are spinning their own. True advancements with any product and especially in rollforming is founded in a strong understanding of Product Management. Knowing the life cycle of a product and combining that with market needs spawns the creative juices in any R&D department.

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